Beyond The Stage Homes, Home Staging, Decorating, and Design — Beyond The Stage Homes

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4 Tips for Hosting an Epic End-of-Summer Party

4 Tips for Hosting an Epic End-of-Summer Party

With Labour Day approaching, so too comes the inevitable end of summer. If you are looking to throw an end of summer party, you’re your backyard is lacking a bit, the Canadian Tire CANVAS collection has you covered with affordable, durable, and inviting pieces.

Tip #1: Keep it Comfortable, and Keep it Conversational

BTSH Founder Wins RESA Kathy Nielsen Spirit Award in Las Vegas

BTSH Founder Wins RESA Kathy Nielsen Spirit Award in Las Vegas

Honoured, shocked, and incredibly humbled – these are the words that best describe Shauna Lynn Simon’s reaction when she learned she was this year’s recipient of the RESA Kathy Nielsen Spirit Award at the 2018 Real Estate Staging Association’s Annual Convention and Awards Gala in Las Vegas. Kathy Nielsen dedicated much of her life to furthering the home staging industry through her work at the Real Estate Staging Association® (RESA). She was not only a leader within RESA; she was a mentor to so many home stagers. She was always willing to take the time to talk with someone, to give sage advice, and to brainstorm the next new idea for our industry. Kathy Nielsen passed away 3 years ago, and the award was created in her honour, as a tribute to her unwavering spirit, and as a way to recognize those that embody her true spirit and the values she upheld.

How to Transform Your Backyard and be the Envy of Your Neighbours

How to Transform Your Backyard and be the Envy of Your Neighbours

Canadians love to entertain all year round, and nothing can keep Canadian’s inside during the summer months! With summer weather now in full swing, we are not only enjoying the gorgeous weather but are entertaining our friends and family in our outdoor living spaces. We continue to see the trend of bringing the indoors outside, but outdoor entertainers also crave convenience. This means that they want to have everything that they need at their fingertips – for serving food, storing drinks, and whatever else they need. This means that portability, durability, and weather resistance are a must. Not only that, we want these items to be attractive, and really make a statement.

Marketing A House That's For Sale

Marketing A House That's For Sale

The key to top sales is a solid marketing plan – this means identifying your target market, understanding their needs, creating an impactful marketing message, and presenting a quality product. You need to make the sale all about the person that you are trying to sell to.

So, what does this mean for selling your home?

Everything…

Home staging is an effective marketing technique that integrates decorating with marketing and creates an experience for home buyers. It’s about more than just furnishing a home – it’s about selling a lifestyle! In order to present a “product” that your potential buyers will want, invest in a home staging consultation, and if needed, hire a home stager for additional services, including furniture, artwork, and accessory rental, to complete the look. By working with a home stager, you can identify and address all buyer perceptions, positive or negative, and ensure the most positive experience possible.

How Much Does It Cost to Stage Your Vacant Home?

How Much Does It Cost to Stage Your Vacant Home?

If you have ever lived in a home for sale, you can appreciate how challenging it can be to maintain a show-ready home for the duration of the listing. Of course, this is made especially difficult if you happen to have pets, kids, or any other type of life. While it is much less stressful for you as a homeowner to sell a home that you are not living in, an empty home puts a great deal of additional stress onto your buyer.

The number rule of selling (anything) is that it’s not about you. In order to set yourself up for sales success, you will need to understand your buyer‘s needs, put those needs before your own, and clearly outline how you can help to deliver on those needs. What problem do you solve? Your buyer will have a list of wants and needs when looking at a home, but ultimately they will want and need something that fits their daily lifestyle.

Inexpensive Kitchen Updates that Sell

Inexpensive Kitchen Updates that Sell

1. Light Fixtures

Review all of the lighting in your kitchen and identify when it was last updated? This includes your eating area, above your island (if applicable), and above the sink. As a general rule, if the light fixtures have not been installed within the past 10 years, they will likely need to be replaced. If the light fixtures are the original ones that the builder installed, they should likely be replaced.

Here is what not to do: